Instagram Adds A Quiz Sticker to Stories
By: Sergio Saucedo
Last week, Instagram introduced a quiz sticker to Stories, building on the platform’s push for increasing engagement. While most users may be familiar with the poll and question stickers, this new sticker feature allows you to ask your friends/fans multiple-choice questions.
Audi jumped on the new feature last week to test their fan’s knowledge of the brand’s signature paint color names. Users should expect brands from all verticals to start integrating this feature into their Instagram Story strategies real soon.
Overall, this new feature is a great way to interact with your followers while using existing assets to drive engagement.
Learn how to use this feature here.