Netflix Strikes Licensing Deal
Reed Hastings wore a “Stranger Things” Christmas sweater during Netflix’s recent Q3 earnings call signaling the first big licensing deal for any of their shows. In 2015, he appeared on an earnings call wearing a BoJack Horseman sweater designed by MUH-TAY-ZIK HO-FER in 2014 for a holiday campaign. The sweater was never for sale and was used for internal promotional purposes, but shortly after Reed wore the BoJack sweater on the call, a few popped up on eBay for $445.
As luck would have it, John Matejczyk is wearing one of the sweaters today.